No Joke, I'm Saving $135 on My Beauty Empties on Amazon Right Now
Our take
The modern consumer’s relationship with beauty products is evolving, and the recent trend of purchasing empties via platforms like Amazon signals a significant shift in priorities. It’s no longer solely about the thrill of the new; there's a growing awareness and appreciation for completing what one has already invested in, both financially and experientially. This article, detailing savings on beauty empties, taps into a broader movement toward mindful consumption and a rejection of excessive accumulation. This aligns directly with the current emphasis on quiet luxury, as explored in 9 Expensive-Looking Amazon Prime Day Finds That Scream Quiet Luxury—And Won't Stay on Sale for Long, where discerning shoppers prioritize quality and longevity over fleeting trends, extending the lifecycle of existing purchases. The beauty editor’s admission of being a "beauty hoarder" is relatable, particularly given the inherent nature of the job which often involves constant product influx. However, the subsequent focus on utilizing those existing products demonstrates a growing desire to counteract this tendency with responsible practices.
The appeal of saving on empties – particularly on items ranging from K-beauty skincare staples to targeted hair solutions – speaks volumes about the current economic climate and consumer behavior. It’s not simply about securing a discount; it's about optimizing value and minimizing waste. This resonates with a generation that is increasingly conscious of environmental impact and seeks to align their purchasing decisions with their values. The ease of access provided by Amazon further accelerates this trend, removing barriers to repurchase and facilitating a seamless experience. Consider the broader context of summer dressing, where effortless style and practicality are paramount, as highlighted in It's the Hottest Day of the Year—21 Chic Throw-On Dresses That Make Heatwave Dressing Effortless. The same principle of maximizing what you already have – whether it's a well-curated wardrobe or a collection of beauty essentials – applies across different lifestyle categories. Embracing the concept of finishing products demonstrates an elevated understanding of personal style and a deliberate approach to consumption.
This phenomenon also has implications for the beauty industry. Brands that prioritize sustainable packaging and offer refill options are likely to benefit from this shift in consumer behavior. The focus is moving away from the constant pursuit of novelty and towards loyalty built on quality, efficacy, and responsible practices. The beauty editor's experience, and the subsequent sharing of this purchasing habit, normalizes a previously overlooked aspect of consumerism - the deliberate completion of product use. It’s a subtle but powerful message: that value extends beyond the initial purchase price and encompasses the entire product lifecycle. Moreover, the curated nature of the empties list reflects a selective approach, indicating that consumers are more discerning about the products they choose to repurchase, further emphasizing quality over quantity, aligning with the ethos of Our Editors Have Spoken—This Is the Cool Girl’s Guide to Summer Dressing.
Ultimately, the rise of purchasing beauty empties on Amazon represents a maturation of the consumer mindset. It’s a departure from impulsive buying and a move towards a more considered and sustainable approach to beauty consumption. The question now is whether this trend will continue to gain momentum, prompting brands to further innovate in areas such as refillable packaging and product longevity, or if it will remain a niche practice among a select group of mindful consumers. The industry’s response, and the evolving preferences of the modern beauty enthusiast, will be critical in shaping the future of beauty consumption.
I've said it before, and I'll say it again: I'm somewhat of a beauty hoarder. It doesn't help that I get to try practically every new beauty launch as a perk of my job as a beauty editor. But long before embarking on a professional career, I harbored dozens of makeup, hair, nail, and fragrance products in my room for years. Though I generally refuse to throw anything out ("What if I suddenly want to do a vampy lip with that inky purple lipstick I bought for Halloween last year?" I ask myself, excusing my bad behavior), I tend to reach for the same products every day, which means that I go through them much quicker than the rest. Lucky for me, a handful of my beauty empties are on sale during Amazon Prime Day, so I'm saving a whopping $135 on my next big restock.
If you didn't know, Amazon Prime Day started on June 23 and ends tomorrow, June 26. Because we're one day from the end of this sale, I'd recommend not dragging your feet before checkout—especially with these deals on celebrity-loved K-beauty, viral lip stains, and top-tier summer sunscreens in tow. Remember, the next Prime Day event won't be until October, so this is your last chance to save on summer wardrobe essentials, cult beauty products, and more for the next several months.
15 Deals on My Repeat Beauty Purchases
I am quite the moisturizer fan, but my newest fixation is K-beauty brand Anua's PDRN Hyaluronic Acid 100 Cream. This lightweight moisturizer offers exactly what my skin needs in the summer: deep hydration with a fast absorption rate. Whether I'm using it as a night cream before bed or prepping my skin for makeup, I can depend on this glowy, PDRN-infused cream to leave my skin feeling smooth and looking angelic.
Whether I'm traveling with my girlfriends or sharing my beauty stash with my roommates, everyone knows they can depend on me to have pimple patches on hand, specifically Hero's Mighty Patches, which I am rarely ever without due to their fast-acting blemish-blasting powers and reasonable price point. These small hydrocolloid stickers gently extract your whiteheads from below the skin's surface, removing your spots safely without any poking and prodding.
Lip stains like this one from Wonderskin have been going viral for several years now, but this is the formula I keep buying when my old tubes run out. The product is easy to use and leaves lasting pigment, surviving drinks with friends and late-night dinners with little to no touch-ups. It takes a while to run out of one of these stains, but that doesn't stop me from acquiring them in more and more shades.
I love a self-care moment, and I often feel most at rest with a face mask, like this deeply hydrating pick from Biodance, draped over my skin. One purchase comes with four packets of this collagen-boosting gel mask, which you can wear for three to four hours for a noticeable boost in hydration or apply before bed for ultra-glowy, deeply hydrated skin by morning. I like kicking back and watching a movie after gracing my skin with one of these. Amazon shoppers also adore these masks, and I know we'll all be taking advantage of this discount now that they're 25% off.
I don't have to explain why I go through Laneige's Lip Sleeping Mask like water. You probably already know about its viral skin-softening results and ultra-glossy finish from the editors and online fans who've raved about it for years. But if you're curious to try this overnight lip hydrator, you've picked the right time. The K-beauty lip lover is just $16 for a limited time.
If there's one sunscreen I make a point to stay stocked up on year-round, especially in the summer, it's Supergoop's Glowscreen. This radiant SPF is one of my favorite tinted sunscreens to date due to its non-streaky formula, glowy—not sparkly— finish, and primer-like makeup properties. Not only is it a great base for your complexion products, but it is also deeply hydrating and protective. The only drawback is the somewhat steep price, which makes a sale like this one all the more appealing.
Another viral favorite that I still go through bottles of is Drunk Elephant's D-Bronzi Drops. This versatile, radiance-boosting serum makes any product in your collection immediately customizable. Want to skip foundation today but still crave a light wash of color? Add a few bronzing drops to your daytime moisturizer. Do you love the texture of your favorite foundation, but it's in your pale winter shade? Mix in some of this serum before applying it to your skin. It's a game changer.
Charlotte Tilbury's Lip Cheat Lip Liner is one of the most popular ever created, especially in the viral pouty pink Pillow Talk. I grab the deeper shade Pillow Talk Medium whenever I get a chance, but every shade is a whopping 30% off during Prime Day. But don't drag your feet before checkout. Deals like this almost never happen.
Dry-skin havers, meet your new best friend. The Hyalu B5 from La Roche-Posay is a nourishing hyaluronic acid serum that sinks eight dermis layers deep, plumping the skin and repairing the barrier from the inside out without feeling heavy or sticky on top. I've been using this serum since the spring and am planning to purchase a backstock bottle now that it's discounted.
We Who What Wear editors know a thing or two about great mascaras, and Lancôme's Lash Idôle is a consistent winner. Its curved wand was designed to hug the slope of your lash line, offering impressive lift and strong curl hold from the first swipe to your end-of-day makeup wipe. The formula conditions and lengthens the lashes with natural-looking fibers, giving you falsie-level impact for just $18 (while this sale lasts).
I know I raved about the Supergoop Glowscreen above, but I'd be remiss to not mention La Roche-Posay's featherweight tinted sunscreen in a roundup of my beauty empties. This mineral SPF is a must on my heavier-duty days—effectively shielding my skin from the sun during outdoor outings in scorching temperatures, on vacations, on beach days, and more. The formula feels like water on your skin and dries down almost instantly, leaving behind a hydrated barrier and zero white cast thanks to its inclusive shade range. It's arguably pricey for the small bottle, but a deal like this one makes it worth every penny.
Yes, I know—another moisturizer! However, it says something that I have gone through three tubes of this formula in the last few years while also testing every other facial-cream launch under the sun. It's lightweight, dependable, made with a blend of sensitive skin–friendly ingredients, and soothing for rosacea-stricken skin. I've convinced so many family members and friends to try this moisturizer, and now, I urge you, too, to give this gentle formula a chance now that it's under $20 during Prime Day.
"Summer hair" often elicits images of beach waves and undone updos, but the one thing that most hair types experience in hot, humid, or tropical weather is frizz. I have watched my hair go from sleekly styled to puffy in record time during steamy New York summers, but those were the days before I knew Color Wow's Dream Coat. This frizz-fighting spray coats each strand of your hair in a sweat- and humidity-defying casing without weighing down your mane, allowing you to wear pin-straight looks or expertly crafted curls in the apex of summer without suffering the consequences. It's my summer hair savior, and it's it's 35% off right now.
I don't change up my facial cleanser often because if a product as essential as face wash works for my sensitive skin, I'm not taking any risks by changing it. Youth to the People's Superfood Cleanser, however, is one of the rare formulas that works well with my irritable complexion. The softly sudsing gel removes oil, makeup, sunscreen, and dirt across all skin types, including acneic and sensitive, without stripping the barrier. If you're looking to upgrade your drugstore cleanser to something with a bit more oomph without breaking the bank, I'd recommend this green bottle.
The last beauty empty I leave you with is Aestura's Atobarrier365 Cream, an intensely hydrating facial moisturizer that reinvigorates dry and sensitive skin. The soothing formula is a lush blend of fatty acids. squalane, and vitamin E, with one million ceramide-filled capsules suspended within each tube for up to 18 hours of intense hydration. It's one of the fastest-acting and most nourishing creams for very dry skin that I've tried in a very long time. Even my 54-year-old mother swears by it.
Read on the original site
Open the publisher's page for the full experience