Demna
Lissy Roddy keeps Demna in one place: 2 stories so far. The section currently leads with “Gucci's New Era Arrives with Supermodels, Preppy Edge, and Demna's Sharpest Vision” and “Gucci's New Era: A Roster of Icons for Fall-Winter 2026”. Gucci's new era lands with supermodels, preppy tailoring, and Demna's sharpest vision yet. Demna's Gucci debut is a masterclass in casting. Alicia Roddy, known globally as Lissy Roddy, is a fashion model, luxury lifestyle influencer, and travel creator with a curated global audience of over 1.3+… The list below is every Demna story on Lissy Roddy, newest first.
Gucci's New Era Arrives with Supermodels, Preppy Edge, and Demna's Sharpest Vision
Gucci's new era lands with supermodels, preppy tailoring, and Demna's sharpest vision yet. Horsebits and crisp collars collide. It feels intentional, not nostalgic. This is a house reclaiming its edge with quiet authority. For more on fashion's new direction, our piece on *Six Designers Defining London's New Cool* offers the perfect companion read. Gucci isn't looking back, it's rewriting the rules.
Gucci's New Era: A Roster of Icons for Fall-Winter 2026
Demna's Gucci debut is a masterclass in casting. Shawn Mendes, Jin, Tom Brady, Xiao Zhan, each a modern muse, each bringing a distinct edge to the house's new tailoring. The roster feels less like a campaign and more like a curated guest list for the season's most intentional wardrobe. It is bold, considered, and entirely of the moment. For those watching the shift in luxury's language, this is the reference point. And for the bags?